IDC Released the Top Ten Forecasts of China's PC Market in 2021: the Beginning of a New Round of Processor War and the Large Screen of Notebook Screen

On January 6, IDC released the top ten forecasts for China's PC market in 2021, including the popularization of high color gamut of consumer notebooks, the beginning of a new round of processor war, the large screen of notebook screens, etc.IDC said that 2021 will be the first year of a new round of war in the PC processor market. On the one hand, Intel will switch 11 generation CPUs on a large scale and more perfectly support AI, Wi Fi 6, Xe display and other functions.Amd continues to maintain its leading edge in the process; The M1 processor launched by Apple also allows the industry to reconsider the feasibility of arm architecture PC in the future; In addition, Qualcomm will promote the latest Xiaolong 888 processor in 2021, and its performance will be further improved.

IDC Released the Top Ten Forecasts of China's PC Market in 2021: the Beginning of a New Round of Processor War and the Large Screen of Notebook Screen 1

In addition, domestic PC processors will also be greatly popularized in the government and other markets. All this indicates that the prelude to a new round of processor war has begun.In 2020, China's PC market affected by the epidemic was like a roller coaster. In the first quarter of 2020, China's PC market decreased by 28.1% year-on-year, but the year-on-year growth in the following three quarters was about 10% respectively.Therefore, IDC predicts that China's PC market will grow by 1.7% in 2020. It was a milestone year for the first time after eight consecutive years of negative growth.

The following are the top ten forecasts of China's PC market in 2021:Forecast 1:With the popularization of high color gamut of consumer notebooks, with the improvement of PC heavy application attributes, consumers' requirements for screen quality have significantly improved. It is estimated that more than 65% of consumer notebooks will be equipped with high color gamut screens in 2021 (NTSC 72% or sRGB 100% or more).

Forecast 2:Special notebooks for primary and secondary school students. The epidemic has accelerated the use of computers for primary and secondary school students such as online learning. In 2021, the shipment of computers for auxiliary learning for primary and secondary school students will reach about 8.8 million, which is about six times the demand of K12 in 2019 and nearly 1 / 3 of the scale of consumer PC market. With the stable growth of the market in the future, manufacturers will also launch exclusive primary and secondary school computers.Forecast 3:

A new round of processor war begins. 2021 will be the first year of a new round of war in the PC processor market. On the one hand, Intel will switch 11 generation CPUs on a large scale and more perfectly support AI, WiFi 6, Xe display and other functions. Amd continues to maintain its leading edge in the process; The M1 processor launched by Apple also allows the industry to reconsider the feasibility of arm architecture PC in the future; In addition, Qualcomm will promote the latest Xiaolong 888 processor in 2021, and its performance will be further improved. In addition, domestic PC processors will also be greatly popularized in the government and other markets. All this indicates that the prelude to a new round of processor war has begun.

IDC Released the Top Ten Forecasts of China's PC Market in 2021: the Beginning of a New Round of Processor War and the Large Screen of Notebook Screen 2

Forecast 4:The notebook screen is larger. With the notebook becoming lighter and thinner, customers are looking for a larger screen to improve the customer experience. Therefore, there will be a downward trend in the notebook market of 13 inch and below in 2021, and more customers will turn to the notebook market of more than 14 inch.Forecast 5:

With the grading and integration of game notebooks, the proportion of RTX graphics cards in game books will reach about 40% in the fourth quarter of 2020, which leads to the gradual division of the game book market into two sub markets: competitive high-end game books represented by RTX graphics cards and ordinary game books represented by GTX graphics cards. It is expected that this two-level differentiation will continue in the first half of 2021. With the price reduction of RTX in the second half of 2021, the game notebook will usher in a new wave of integrated development.Forecast 6:As more and more manufacturers launch cloud PC solutions, whether the front-end computing power will decline has become an important topic. At present, in the next three years, PC scenarios will increasingly focus on heavy productivity application scenarios. Cloud computing will effectively share the problem of insufficient front-end computing power, but the improvement of front-end computing power is still the core direction in the next three years.

Forecast 7:Touch screen, with the growth of digital natives, more young consumers are used to multiple modes of interaction. Voice, video, touch, etc. In 2023, more than 10% of laptops will support touch, 10% will support voice education and 7% will support visual interaction.Forecast 8:

The competition pattern of subversion and defense. With the rebound of the PC industry caused by the impact of the epidemic and localization, more manufacturers will consider increasing PC sales business in 2021. They subvert through killer applications or quickly enter the market through their own customer relations. On the other hand, traditional global PC manufacturers still have strong R & D, product and scale advantages. In the next three years, 50% of new entrants will withdraw from the PC market due to acclimatization, and some intermediate PC manufacturers will experience periodic business decline.Forecast 9:Digital native enterprises drive the new demand for PC. IDC divides commercial enterprises into four categories: Digital driven, digital native, public following and sticking to stereotypes. In recent years, more new enterprise business models have been built on the basis of digitization, the number of digital original biochemical enterprises has increased significantly, and PC has helped enterprises transform in many aspects such as future culture, future labor force and future space. It is estimated that the demand growth rate of digital native enterprises for PCs will exceed 20% in 2021.

Forecast 10:Online and offline integrated development. In 2020, 41% of PCs will be sold online, and the proportion of e-commerce is increasing, which has changed the marketing mode of China's overall channel system. In 2021, more than 35% of offline retail stores will open stores in e-commerce to enrich their sales channels. Online and offline coupling marketing has become a new idea in the future.

get in touch with us
recommended articles
FAQ
Do You Know the Ten Factors That Affect the Display Effect of Notebook Screen
In the process of using notebook, whether the screen looks "comfortable" is very important, and there are many factors affecting the screen display effect. In this paper, we will comb them one by one.Screen sizeAt present, the common sizes of notebook screens include 11.6 inches, 13.3 inches, 14 inches, 15.6 inches, 16 inches and 17.3 inches. If you often go out with a notebook, please give priority to the notebook with a size of 14 inches or less; If you usually put your notebook in a fixed place such as home, office or dormitory, products with a size of 15.6 inches or larger can make you see better.display scaleThe display ratio of notebook screen is mainly 16:9 and 3:2, both of which are 14 inch notebooks. The screen with 16:9 display ratio can make the fuselage thinner and more suitable for watching video; The screen with 3:2 display ratio can shorten the length of the fuselage, reduce the width of the upper and lower borders of the screen and improve the proportion of the screen. This display ratio is also more suitable for office, and one screen can display more content.resolving powerThe higher the resolution of the notebook screen, the finer the picture will be displayed, but it will also bring problems such as too small text and icons. You need to use the "zoom" function of windows 10 display settings to zoom in to 125% 150% to see clearly. For the vast majority of ordinary users, the resolution of FHD level is sufficient, and the resolution of more than 2K is more suitable for professional design and graphics workers.Refresh rateThe standard refresh rate of notebook screen is 60Hz, and a few game books will be equipped with screens with refresh rates of 120Hz, 144hz or even 240Hz. These ultra-high refresh rate screens are often called "E-sports screens" by game players, which can effectively reduce the problems such as blurring and tearing of dynamic pictures, and make the game experience more smooth and smooth. If you like playing large 3D games, it is necessary to choose a game book with 144hz refresh rate screen and gtx1660ti or higher independent graphics card.Screen materialNotebook screen can be divided into LCD and OLED according to material. Among them, the LCD screen includes TN panel and IPS panel. The former has the lowest cost and has the problem of low visual angle (mainly in the vertical direction). When the angle is large, the screen will be color biased and white. The advantage of IPS panel is that the viewing angle is higher, ranging from 170 degrees to 180 degrees. At present, most of the screens of notebooks with a price of more than 4000 yuan are equipped with IPS panel.TN screenIPS screenOLED material screen has the advantages of rich colors and higher contrast. It hardly consumes power when displaying pure black pictures. The combination of black desktop and dark background is conducive to prolonging the battery life of notebook. However, the cost of OLED screen is very high. In the notebook field, only a few products with more than 10000 yuan have hunting clothes, which belongs to the patent of top equipped notebook.GamutColor gamut affects the restoration of color on the screen. The higher the color gamut means that the screen color display is more accurate and more comfortable. At present, the color gamut of notebook screen is generally dominated by 45% NTSC, 72% NTSC and 100% sRGB. Among them, 45% NTSC has the highest popularity and the worst color performance. Both 72% NTSC and 100% sRGB belong to "high color gamut". They have the same theoretical effect, but 100% sRGB is more suitable for people engaged in professional image design.High color gamut screen is just needed by users engaged in design workFog screenEarly notebook screens had "fog screen" and "mirror screen", both of which were directly "exposed", but the "mirror screen" added a layer of coating on the surface of the screen panel, forming a mirror like effect, which looked very high-grade. However, this mirror effect has serious reflection problems. Both sunlight and light will affect the normal viewing of the screen. Therefore, almost all new notebook products listed in recent years are "fog screen".Glass coverIn addition to notebooks that support touch operation, there are many lightweight notebooks that are covered with a layer of glass cover on the surface of the screen panel, which can protect the screen and make the machine look more high-grade. However, the protective glass will increase the weight of the whole machine and bring some reflection problems. It belongs to the advanced version of the "mirror screen" in the past.Anti glare coatingEven the "fog screen" also has a certain degree of reflection. Therefore, many notebooks now add an anti glare coating on the surface of the screen panel (or protective glass), which can further reduce the refraction of light and maximize the sensory experience of using notebooks outdoors (under lights).Replace screenMost laptop screens are removable. If you are not satisfied with the screen color or resolution, you can buy the screen panel on Taobao, and then replace and upgrade it yourself.Nowadays, most of the new notebook screen panels use EDP interface, but the interface has the difference between single channel and dual channel. The latter has 30pins and can support higher resolution signals. If you need to upgrade the screen in the future, be sure to confirm in advance whether the notebook is compatible with the (New) screen panel.
Screen the World! on the Use and Maintenance Skills of Notebook Screen
IDC Released the Top Ten Forecasts of China's PC Market in 2021: the Beginning of a New Round of Processor War and the Large Screen of Notebook Screen
How to Adjust Notebook Screen Color
Parameter Introduction of Notebook Screen
Notebook Screen Saver Several Easily Overlooked Places
Notebook Screen Maintenance Procedures
Notebook Screen Maintenance Must Read (face Is a Big Problem)
Analysis of Common Causes of Notebook Screen Darkness
How to Solve the Problem of LED Display Screen Is Not Bright
related searches
Do You Know the Ten Factors That Affect the Display Effect of Notebook Screen
Screen the World! on the Use and Maintenance Skills of Notebook Screen
IDC Released the Top Ten Forecasts of China's PC Market in 2021: the Beginning of a New Round of Processor War and the Large Screen of Notebook Screen
Parameter Introduction of Notebook Screen
How to Adjust Notebook Screen Color
Notebook Screen Saver Several Easily Overlooked Places
Notebook Screen Maintenance Procedures
Notebook Screen Maintenance Must Read (face Is a Big Problem)
Analysis of Common Causes of Notebook Screen Darkness
Contact US

    Bao’an District  Shenzhen City, China

     +86 189 3806 5764

NEWSLETTER SUBSCRIBE
no data
Copyright © 2021 CrowBerry

   

chat online
NEED HELP? WE'RE HERE!